TSB Online Workshops – Website Design & Development

About Your Trainer

Hello! I’m Desiree.
Digital marketer and specialist in Website Design & Development.

This is what I know to be true: marketing your business online doesn’t have to be complicated.

Join me for online web series where I take you through everything you need to know regarding Website and Design & Development.

Are You Eligible?

These workshops are offered under the Targeted Skills for Small Business Program. This funding has been designed for small business owners and employees of small businesses who want to better understand how to use the latest technology to improve their business operations.

To be eligible for subsided training under this Program you must: be:

  • Be an owner or employee of a small business with less than 20 employees, or
  • turn over less than $2 million annually.

Students must be able to provide a valid ABN for their own business or the business they are employed by, have successfully completed year 10 (or equivalent), turned 16 or have relevant experience and/or qualifications that indicate likely success in completing the course.

*Please note that these programs are only open for New South Wales (NSW) residents only. Please do not enrol in this course if you live out of state, as you will be consequently withdrawn.

This training is subsidised by the NSW Government and is $0 for eligible students.

What Do You Need?

These live workshops will be run by our industry expert trainers using the Zoom video conferencing platform.

You will need a Windows or Mac laptop with the Zoom app installed and a reliable internet connection.

Each workshop will be limited to 8 students and you must enroll to participate. Zoom meeting details for each workshop will be provided once you have enrolled.

What Happens Next?

Following your enrolment in this course you will be sent an enrolment confirmation via email. The day before your course commencement you will be sent an email link with the Zoom meeting invitation to your course.

Build and Manage a WordPress Website - Wednesday 14 October: 10am to 1pm

Join website guru Desiree Robards, founder of Naked Digital Marketer, for this one-day practical workshop which will take you through the basic steps of creating your very own small business website on WordPress using Elementor (no code necessary!). You will learn how to install a theme and customise it to suit your branding, as well as how to manage it ongoing once it is launched. The workshop is for WordPress beginners and those who want to build their own website for their business or startup. You must be computer literate and familiar with browsing the internet.

Getting Started with Shopify - Tuesday 27 October: 12pm to 3pm

Have you been thinking about selling online? Desiree Robards, founder of Naked Digital Marketer and a Shopify Partner, will guide you through the process of setting up your own eCommerce website using Shopify. You will learn how to plan and prepare for the build, and also how to use Shopify’s themes to create a beautiful custom online store. You must be computer literate and familiar with browsing the internet.

WordPress Best Practice - Thursday 12 November: 2pm to 4pm

Do you have a WordPress website for your small business? Desiree Robards, founder of Naked Digital Marketer, will guide you through the best practices of WordPress from development, content, maintenance and marketing your website. This will help you to understand how websites and search engines work, improve your website traffic organically and increase conversions.

Shopify Best Practice- Monday 23 November: 1 to 2pm

Do you have a Shopify store for your small business? Desiree Robards, founder of Naked Digital Marketer and a Shopify Partner, will guide you through the best practices of Shopify from development, content, maintenance and marketing your website. This will help you to understand how websites and search engines work, improve your website traffic organically and increase conversions.

Organic SEO & Analytics for WordPress Websites -Tuesday 1 December: 10am to 12pm

Do you have a WordPress website? Desiree Robards, founder of Naked Digital Marketer, will show you how Search Engine Optimisation (SEO) can help your website to rank higher in Search Engine Results Pages (SERPs) organically without paying for advertising. You will install and configure the Yoast plugin for SEO. Google Analytics is an incredibly robust, free tool for measuring web traffic data. Desiree will provide an overview and guide you through the setup process and equip you to evaluate your Google Analytics data to help improve your organic SEO strategy.

Organic SEO & Analytics for Shopify Websites - Thursday 10 December: 10am to 12pm

Do you have a Shopify store? Desiree Robards, founder of Naked Digital Marketer and Shopify Partner, will show you how Search Engine Optimisation (SEO) can help your online store to rank higher in Search Engine Results Pages (SERPs), organically without paying for advertising. Google Analytics is an incredibly robust, free tool for measuring web traffic data. Desiree will provide an overview and guide you through the setup process and equip you to evaluate your Google Analytics data to help improve your organic SEO strategy.

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